We generally advocate the energy of video to come complex ideas down into straightforward, visual terms. All things considered, today we’re taking a stab at something new, and we believe will love it. Make proper acquaintance with the main scene of Chalk Talks short, however useful profound plunges into video promoting best practices. Before I plunge into the what, I’d jump at the chance to begin off with the why, and some comprehension of what’s changed over the most recent couple of years that is constraining us to think contrastingly about what achievement implies with our video content.
- We generally advocate the energy of video to come complex ideas down into straightforward, visual terms.
- Today we’re having a go at something new, and we believe will love it! Make proper acquaintance with the primary scene of Chalk Talks short.
- Measuring the execution of your online video projects is turning into an undeniably critical theme for now’s advertisers.
“Video used to be reserved to top-of-funnel programs, which were really all about driving awareness. But video is now being used all throughout the buyer’s journey to educate, to drive interest, to convince, and to convert audiences into downstream customers. As a result, we need to think differently about what success means for our video content.”